Creative and results orientated, NLS Managing Partner Mr. Bill Baskin has an outstanding record of accelerating revenue growth and developing partnerships to rapidly drive emerging companies into category leaders. He has vast experience creating new revenue opportunities and implementing sales and operational processes necessary for strategic corporate growth. His goal is to understand a Client's business, and to consult on ways to improve sales strategies and better utilize Client's marketing dollars.

For more than fifteen years, Mr. Baskin has played a leadership role in Business and Corporate Development at several highly successful Internet Lead marketing and technology companies, including Autobytel.com (Nasdaq: ABTL) and First American Finance, Credit Online (NYSE: FAF), where he held the position of Vice President, Business Development, and in 2002 as Chief Operating Officer at eLeadz/Go Apply until the sale of the Company to Fidelity Real Estate Services (NYSE: FNF) in 2007. Later in 2007, he took partnership in National Lead Service with long time friend and business associate Michael Dukes.

A Southern California native, Mr. Baskin holds a BA from California State University, Fullerton.